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Searchandise Commerce Joins Endeca Extend Partner Program to Seamlessly Integrate Manufacturer-Sponsored Bids into Endeca-Powered eCommerce and Media Sites
Integration of HitList Empowers Endeca Customers to Tap into a New Revenue Stream without Additional IT Investment
Beverly, Mass.– June 8, 2009
Searchandise Commerce, the first online media network for product manufacturers and their retail channel partners, today announced that it has joined the Endeca Extend partner program to help customers quickly and easily integrate its flagship service HitList™ directly into Endeca-powered sites. The integration of HitList empowers Endeca customers to tap new revenue streams, all without additional investment in IT.
“Endeca and Searchandise Commerce are invested in the continued success of today’s leading online businesses,” said John Andrews, vice president, Industry Solutions for Endeca. “Endeca Extend provides the foundation to enable our customers to seamlessly integrate technologies with search and navigation-based promotions so our customers can focus on what matters most – creating a superior site experience to grow their businesses.”
Through plug-and-play modules called cartridges, Searchandise Commerce’s HitList can plug directly into the user experience using Page Builder, a component of the Endeca Commerce Suite. HitList is a first of its kind service enabling retailers to monetize all areas of their sites where products are presented – search results, product showcases, category and sub-category pages and home pages – by incorporating advertiser bids into site-side search as part of their sort algorithm. By integrating HitList into Endeca-powered eCommerce sites, companies can bring the brick-and-mortar merchandising experience to the Web, while creating new ways to monetize on-site search.
As a certified member of Endeca Extend, Searchandise Commerce has access to the ideas, technologies, and tools needed to integrate search and navigation-based merchandising and spotlighting into their existing offerings. In turn, site owners can leverage Endeca Extend to maximize their search investment. Endeca Extend empowers retailers and distributors to create effective, profitable site search, navigation and merchandising, resulting in sites with higher conversion rates and order sizes. With Endeca Extend, companies can create a site experience that engages visitors and draws them deeper into content, increasing page views, advertising revenue and subscription sales.
“When consumers find the right mix of navigation, search, selection and recommendation, they become loyal customers,” explained John Federman, president and CEO, Searchandise Commerce. “This partnership enables retailers using Endeca to do just that. By combining unique merchandising strategies with on-site search and navigation delivered through the cartridge, they can generate incremental revenue without IT downtime or additional cost.”
Searchandise Commerce is participating in this year’s Discover conference being held this week in Boston. For more information, visit www.endeca.com/partners/endeca-extend.html.
About Searchandise Commerce
Searchandise Commerce provides the first online media network for product manufacturers and their retail channel partners. The company combines paid search tactics with in-store merchandising practices for application on the Web. SearchNet, the company’s network of retail and comparison shopping sites, offers manufacturers the opportunity to use CPC bids to heighten their position within search results and product listings across the network, and provides retailers the opportunity to merchandise, monetize and maximize their eCommerce efforts through HitList. At both ends of the spectrum, Searchandise Commerce’s services are designed to engage prospects at the point of purchase to increase revenue and sales. For more information on the company and its services, please visit us online at searchandise.net or call 978.712.4554.
About Endeca
Endeca is a leading provider of search applications. Search apps built on Endeca’s technology deliver the clearest visibility into information, driving hundreds of millions of dollars in cost savings and increased revenue for our customers. Powering these solutions is Endeca’s Information Access Platform, a major enterprise search innovation based on a fundamentally new architecture for building high-ROI applications that let users access any data from anywhere any way they need it. With this improved information visibility, customers make better choices, and employees better decisions. More than 250 million end users around the world access information through Endeca solutions, which are in use at more than 600 leading organizations including: ABN AMRO, Boeing, Cox Newspapers, the U.S. Defense Intelligence Agency, Dell, Ford Motor Company, Hyatt, IBM, John Deere, the Library of Congress, Texas Instruments, and Walmart.com.
Headquartered in Cambridge, Mass., Endeca has operations in North America, Europe, and Asia. For more information: endeca.com or info@endeca.com.